gen z

• Savvy kids and teens have saved 145% more than last year
• Four in 10 young people (42%) are now more likely to start saving early to fund big life events
• Over half (52%) of UK parents are unable to contribute to their kids’ financial future

The increasing financial freedom of UK kids is set to put the bank of mum and dad out of business, according to...

New research from Online4Baby suggests that when it comes to the perfect number of kids for a happy life, two is the dream for UK adults

• 49% of UK adults believe that two children is the perfect number for a happy life
• The biggest motivator for having another child is wanting an existing child to have a sibling and a friend
• 20% of parents cite financial
...