picture of a happy baby in a cot


For Happy Hair + Silky Skin

It’s a fact that silk causes less friction than cotton’s harder fibres. So, if your baby has dry, sensitive skin, is experiencing hair loss, or has a baby bald spot – The Little Silk (TLS) is here to help.

Whilst hair loss in new-borns is common and nothing to worry about, switching to sleeping on silk (rather than cotton) can help to prevent...

picture of baby with Infantino 3 in 1 projector musical mobile

Enjoy the Dreamiest Bedtime with Infantino

Infantino the brand committed to supporting parents 24/7, is thrilled to announce the arrival of a brand-new super cute and engaging night light into its award-winning range. Introducing the Dream Buddies 3-in-1 Projector Musical Mobile , a charming design that is guaranteed to have little ones sleeping peacefully.

A must have for parents who want their little bubbas to snooze...

picture of the Ickle Bubba Globe Travel System

Go global with the Ickle Bubba Globe travel system

Designed for adventures anywhere and everywhere, Globe is an ultra-compact first-class stroller that folds and unfolds like a dream.

Landing in time for Summer getaways, Ickle Bubba’s award-winning Globe Stroller is now available as an all-in-one Travel System.

Designed for adventures anywhere and everywhere, Globe is an ultra-compact first-class stroller that folds and unfolds like...

picture of a mum holding a baby

What You Need to Know Before Going on Holiday with Your Baby

Your first family holiday is a chance to relax and have fun together. You’ll make memories that will last for a lifetime, so make sure you’re prepared to make the most of it.

To help you out, UK baby brand Nuby have created a guide to going on holiday with your baby. Take a look at these top tips to make your first holiday with your baby one to remember!

Baby passport...

picture of a mum and baby with a cheeky chompers flexi brush

Iconic British Nursery Brand Unveils Baby’s First Toothbrush

Cheeky Chompers Support Good Teeth-Cleaning Habits from Day One with the Flexi-Brush

Cheeky Chompers, the multi-award-winning British nursery brand behind the iconic Neckerchew teething bib , is thrilled to unveil its latest masterpiece! Continuing its mission to support young gums, the brand is thrilled to unveil its first product to support the next stage after teething – looking after baby...

picture of a dad bottle feeding a baby with a dr browns bottle


While you catch up on your Zzzz’s

The UK’s health department recommends that babies should be exclusively breastfed until around the age of six months. However, the reality is that by 6-weeks old, approximately a quarter (23%) of babies are fully breastfeed.

This means that mothers are opting to either combine breastfeeding with express or formula feeding, which means dads can get...

picture of top baby and toddler travel essentials

Top 10 Summer Baby and toddler travel essentials

Peaks of sunshine have shown us what we have all longed for... Summer! We know families will be busy preparing for summer days out and even holidays abroad this year. We’ve pulled together our top travel essentials to ensure family trips are simply a (sea!) breeze!

From portable pottys to clever cleaning, the products below ensure both parents and children can enjoy their summer...

picture of a happy baby in The little green sheep bedding products

Naturally Accessorise Your Nursery with The Little Green Sheep

The iconic sleep brand, The Little Green Sheep, is no stranger to creating the most natural start in life, and thanks to its extensive range of natural and organic nursery accessories the brand has all bases covered, from playtime to bedtime!

The Little Green Sheep’s collection of organic bedding has been thoughtfully created with delicate skin in mind. Made from gorgeous soft...

picture of a happy pregnant woman sat on the sofa looking at her phone

Parenting App Founded by Mum-of-Two in Midst of Lockdown Exceeds £300,000 investment

Data powered parenting app Onoco has achieved over £322,000 in investment through crowdfunding on Seedrs as it looks to continue rapid growth and development to help even more families around the world on their parenting journey.

Finishing in overfunded status at 124%, this investment tops up an initial £150,000 pre-seed investment by Jenson Funding Partners with an additional 220...

Picture of Ladybird baby sensory soft touch books

Ladybird Welcomes New Unicorn and Dinosaurs Baby Touch Sensory Books

Ladybird Launches Two New Sensory Books into its Award-winning Baby Touch Collection , Unicorns and Dinosaurs!

Ladybird Books is thrilled to welcome two new sensory books into its much loved Baby Touch collection, introducing the magical adventures of Unicorns and prehistorical tales of Dinosaurs . With new textures and bright colours to explore on each page, little ones are sure to love the...